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CAO Margaritaville Collection

In 1977, Jimmy Buffett released a song called Margaritaville that has achieved nearly cult status. Margaritaville has turned into a lifestyle brand consisting of restaurants, resorts, casinos, apparel, and now cigars. In 2015, General Cigar Co. announced a pair of cigar lines, Margaritaville and Havana Daydreamin’, that will be under the Margaritaville Collection brand that will be a permanent part of General’s CAO portfolio.

The Margaritaville cigars are piña colada flavored that feature a Cameroon wrapper over a Dominican filler and binder blend. The Havana Daydreamin’, another Buffet song, is the non-flavored offering. The Havana Daydreamin’ are an Ecuadorian Connecticut-seed wrapped cigar over Nicaraguan filler and binder blend.

Alan Willner, vice president of marketing for General Cigar Co. said in a press release, “Margaritaville is a blockbuster brand, one that aligns perfectly with the cool, laid back vibe of CAO. This strategic addition to our portfolio is a natural fit for CAO and paves the way for more exciting collaborations in the future.”